The Data Flywheel: Building momentum by putting your data to work
Data may be your most valuable business asset
What do Airbnb, Lyft, Snapchat, Tinder, and Peloton all have in common?
Apart from being successful startups founded in the last 5-10 years, all of these companies have built their businesses on the foundation of maximizing the value of data. In other words, they have figured out how to “put their data to work.”